Scott Allen is Managing Partner of Bastrop Marketing. He has over 25 years experience in online marketing and is a pioneer in social media and search engine optimization (SEO). He is coauthor of The Virtual Handshake, the first book on social media marketing.
Happy to announce that we’ve joined the Bastrop Chamber of Commerce! We’re one with the chamber in their mission to improve business prosperity, and quality… Read More »Bastrop Marketing Joins Chamber of Commerce
The Covid-19 crisis is forcing many local businesses to rapidly pivot their business model to what we call “digital first”. What does “digital first” mean… Read More »How Independent Restaurants and Other Local Businesses Can Become Digital-First
That’s right. Your website has never generated one single lead, and it never will. It may capture leads, qualify leads and convert leads, but it will never, ever, generate leads.